Photographer Nick Knight's Video On Racism In The fashion Industry
Nick Knight's two-minute, 11-second video contains slates of text that expresses his disgust over the way the fashion industry disregards black models.
The famous text includes, "I am virtually never allowed to photograph black models for the magazines, fashion houses, cosmetic brands, perfume companies and advertising clients I work for. Whenever I ask to use a black model I am given excuses such as, 'Black models are not aspirational in some markets' or 'they do not reflect the brands values,' normally, however, no reason is given."
The slates of text were alternately shown with the image of Naomi Campbell with the two loaded handguns. The last texts says, "If I judge by my own feelings, I can only guess the indignation, anger, rage and fury that black models must feel." Afterwards, the supermodel Naomi Campbell let loose her fury and pulls the triggers satisfyingly.
Asked about his video on racism in the fashion industry, the fashion photographer Nick Knight explained, "If you look at the catwalks, the shows in London, Paris, Milan, it's the same. Right across the board, there's a total under-representation of black models in the fashion industry. It happens in editorial and on the runways. I don't think it comes from the photographers. I don't think it comes from the fashion editors. I don't like to parcel out blame, but you have to look at why business allows it. I guess these companies are being told what sells and what doesn't sell. And I think within those marketing strategies are assumed racisms."
Labels: Nick Knight, racism modeling
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