Teen Actor Emma Watson Is The New Face of Chanel's Coco Mademoiselle

Famed teen actor and Harry Potter star Emma Watson is reported to be taking over Pirates of the Carribean's Keira Knightley to be the new face of Chanel's Coco Mademoiselle perfume. The contract is worth £3 million.

Aside from being an iconic teen star, Emma Watson is represented by a modeling agency which supposedly secured the Chanel deal for her. The young star's deal with Chanel is expected to be publicly announced next month.

The teen actor has been very excited about her upcoming project as sources said that she has been telling her friends that she is going to be taking over from Keira. Meanwhile the international fashion industry, French fashion house Chanel, is also preparing Emma Watson's role for the company as muse of one of its fragrance collection.

"Emma has been slowly integrated into the Chanel brand. They have been dressing her for film premieres and parties over recent months to see if she is the right fit... Once it became clear she is growing into a beautiful young woman and wears the Chanel brand so elegantly, they had to sign her up," says the reports.

With the popular teen actor Emma Watson to be the fresh face of one its fragrance, the fashion house Chanel hopes to target a younger audience.


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